GoHub Talks - Tosin Cole
A flagship capture built to work in two registers at once — cinematic for the portfolio, fast and vertical for social. The standard on the night was show-reel, not snapshot.
Client
GoHub Studios
Venue
Red Bull HQ
Date
Thu 2 July · 7–9pm
Format
Fireside talk + Q&A
Coverage
Photography + Film
01
Why we shot it
Not just event documentation. One shoot, engineered to feed two very different homes — so the crew captured clean landscape and framed for vertical reframes in the same pass. Every hero frame had to be good enough to lead the homepage.
Brief · 2.1
Portfolio case study
Premium, cinematic — "this is the calibre of work we produce." Hero stills plus one polished highlight film.
CINEMATIC
EDITORIAL
LANDSCAPE FIRST
02
Photography
Eight deliverable types, each earning its place in a layout. Delivered as edited high-res JPEGs plus a web-optimised set, RAW retained — mixed 3:2 with crop-safe framing for 4:5, 1:1 and 9:16.
Brief · 3.1
Hero / anchor shots
The 3–5 images that could lead a case study or homepage on their own.
3:2
HOMEPAGE GRADE
Brief · 3.2
Speaker portraits — Tosin
Expressive, editorial, clean background. These do the heaviest lifting for the website and social thumbnails.
4:5
EDITORIAL
THUMBNAIL SAFE
Brief · 3.3
The two-shot
Tosin + moderator mid-conversation — capturing the dynamic and energy of the exchange.
3:2
HOMEPAGE GRADE
Brief · 3.4
Audience
Engaged listening, laughter, hands up during Q&A. Sells the "room was alive" story.
3:2
REACTION
Brief · 3.5–3.6
Venue, branding & detail
Red Bull HQ details, GoHub signage and the "G" logo, set dressing — plus drinks, badges, programme, lighting, hands. The texture that adds production value to a layout.
1:1
BRANDING
TEXTURE